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Google Tag Manager – what it is and why you should use this tool

Google Tag Manager is an important tool of Google Analytics family that allows you to manage tags on your website or app without having to re-edit the code. Google Tag Manager is suitable for both small and large businesses with a unique corporate version that includes support, account manager and more. For small businesses, the basic …

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LinkedIn Insight – An important tool for understanding LinkedIn users on your site

If you are advertising on LinkedIn or want to do so in the future, you should know the tool called LinkedIn Insight Tag that can help you get an explanation of the people who enter your website and have a LinkedIn account. The tool is very similar to the Facebook Pixel tool, which allows you …

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Google Analytics – what is it and why you need it

Google Analytics is a great tool for analyzing online activities for businesses and organizations, and it works well for websites and apps. Google Analytics is a free tool with an advanced version of Google Analytics 360, including training, 24/7 technical support, account manager and more. But for small businesses and organizations, the standard version of …

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UTM Parameters: How to Track Campaigns in Google Analytics

Google Analytics users, are you tracking your online campaigns with UTM parameters tagging? If not, you are losing a lot of information about the source of traffic and your medium, the campaign from which the traffic came and other important information (but … don’t worry, we will explain this article in a friendly and understandable …

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Google Data Studio – How to use for your organization

Google Data Studio lets you create visual control panels and reports with a connection to the data source such as Google Analytics. With the Google Data Studio can: Connect to a variety of data sources. Display data via interesting, dynamic and interactive dashboards and reports. Share with others in the organization and cooperation with them. …

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