Google Tag Manager – what it is and why you should use this tool
Google Tag Manager is an important tool of Google Analytics family that allows you to manage tags on your website or app without having to re-edit the code. Google Tag Manager is suitable for both small and large businesses with a unique corporate version that includes support, account manager and more. …Read More
LinkedIn Insight – An important tool for understanding LinkedIn users on your site
If you are advertising on LinkedIn or want to do so in the future, you should know the tool called LinkedIn Insight Tag that can help you get an explanation of the people who enter your website and have a LinkedIn account.
The tool is very similar to the Facebook Pixel …Read More
How to Provide Us Access to Your Online Properties
When customers contact us to manage their online properties, we ask them to provide us access. In order to arrange the process and to make it easier, we have created a comprehensive guide for providing access to all digital assets on the Internet.
If you are interested in receiving our solutions …Read More
Google Analytics – what is it and why you need it
Google Analytics is a great tool for analyzing online activities for businesses and organizations, and it works well for websites and apps. Google Analytics is a free tool with an advanced version of Google Analytics 360, including training, 24/7 technical support, account manager and more. But for small businesses and …Read More
UTM Parameters: How to Track Campaigns in Google Analytics
Google Analytics users, are you tracking your online campaigns with UTM parameters tagging? If not, you are losing a lot of information about the source of traffic and your medium, the campaign from which the traffic came and other important information (but … don’t worry, we will explain this article …Read More
Google Data Studio – How to use for your organization
Google Data Studio lets you create visual control panels and reports with a connection to the data source such as Google Analytics.
With the Google Data Studio can:
Connect to a variety of data sources.
Display data via interesting, dynamic and interactive dashboards and reports.
Share with others in the organization …Read More
Facebook Pixel – What is it and how to use it (Guide)
Do you have a website and you use Facebook organic or sponsored? You must familiarize yourself with the Facebook pixel tool. If you know it and have already assimilated it – excellent. If you do not know or have not added it to your website, it is likely that this …Read More
How to Add Google Analytics to WordPress Site?
Google Analytics is one of the most important tools for analyzing your website, from the entrance of users in your site to exit, and all what they have done on your site.
WordPress is a most popular content management system in the world, so if you use this system and have not …Read More
Why target audience is important for your business?
The right target audience is very important for your business, you need to set up correctly in order to contact potential customers. Analysis of the wrong audience might hurt your business from many directions, so we will detail here.
Before we explain what is the target audience, let’s explain the term …Read More
Key performance indicators of digital marketing for your business
Every marketing strategy must be measured, here the following key performance indicators (KPI’s) digital marketing.
Your decision to invest in digital marketing which is wonderful, but you have to know the key performance indicators (KPI’s) to measure the success of your marketing strategy. Whether you choose to advertise on search engines …Read More